Trade Marks

Are you starting a business? Do you wish to identify your goods or services with some kind of brand or logo? Then you may wish to register a trade mark.

A trade mark is essentially a “sign” that distinguishes your goods or services from those of other traders. It acts as a “badge of origin” or “badge of quality.”

Examples of trade marks include words, logos, shapes, colours and aspects of packaging.

To read Frequently Asked Questions and more information on Trade Marks, please CLICK HERE.

Trade Marks - Sharon Givoni

Registering a trade mark has many benefits. It will give you:

  1. The exclusive right to use the trade mark in relation to the goods or services for which you have registered it for
  2. The right to take legal action against those who infringe your trade mark
  3. The right to license and sell the trade mark
  4. Indefinite protection against infringement (registration can be renewed every ten years)

We offer a range of services relating to trade mark registration and protection, including:

  • Conducting thorough trade mark and marketplace searches
  • Providing advice on whether a trade mark is likely to be registrable
  • Registering your trade mark and actively protecting it from infringement both in Australia and overseas
  • Filing or defending trade mark oppositions
  • Developing trade mark usage guidelines for your business to ensure consistency of use by internal staff and external contractors
  • Ensuring that you display proper symbols in conjunction with your trade marks
  • Considering overseas protection when relevant

Recent Cases

Our firm advises and assists clients from many sectors and industries. Recent clients include:

  • Slim Secrets Pty Ltd, a company that manufactures nutritional food bars
  • Stug Australia Pty Ltd, a service plastics & metal machining company providing custom made components
  • Uncorked Cellar Pty Ltd, a wine inventory management company

For articles and posts written by Sharon Givoni on Trade Marks, click here.

Give us a Call

+61 3 9527 1334